The Best Prime Day Deals to Shop Now
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Amazon Prime Day is officially here, running today, July 11, through tomorrow, July 12.
As usual, the much-anticipated sale event is delivering steep discounts on tech, beauty products, fitness gear, and much more. But there is a catch: Prime Day offers millions of deals (literally), making it hard to sift through and find the best offers.
To help out, we did the legwork for you and rounded up some of the best Prime Day deals to shop right now, including discounts on everything from Apple AirPods to Keurig Machines to Crest Whitestrips.
The Best Amazon Prime Day Deals (Tuesday, July 11)
Below are some of the best Prime Day deals to shop right now. We’ve organized them into categories, with standout deals at the top of each section. For more, head to Amazon.com to shop the full selection of Prime Day deals.
Prime Day Tech Deals
Apple AirPods (3rd Gen), $139.99 (was $169)
If you don’t already own a pair of Apple’s latest AirPods, now is the time to upgrade. These 3rd generation AirPods (the most recent model) are marked down by $30, which is the cheapest we’ve ever seen the wireless ‘buds on Amazon. You’ll see significant upgrades over the previous generation AirPods like sweat and water resistance, spatial audio, and a longer battery.
More Prime Day Tech Deals
Apple 2022 10.9-inch iPad, $379.99 (was $449)
Apple Watch Series 8, $279.99 (was $399)
Fitbit Charge 5, $99.95 (was $149.95)
Marshall Emberton Bluetooth Portable Speaker, $99 (was $169.99)
Samsung Frame TV, 55-Inch Class QLED 4K, $987.99 (was $1,497.99)
Hisense 58” ULED U6 Series 4K UHD Smart Fire TV, $299.99 (was $529.99)
Ring Video Doorbell, $54.99 (was $99.99)
Echo Dot (5th Gen, 2022 release), $22.99 (was $49.99)
Kindle Paperwhite 2022 Version, $64.99 (was $99.99)
Prime Day Home & Kitchen Deals
Keurig Express Maker, $49.99 (was $79.99)
We love the ritual of pour-over or pulling espresso shots, but we still have a Keurig for rushed mornings or quick coffees before zooms. If you want to add some convenience to your coffee routine, we highly recommend picking up this compact Keurig Express while it’s marked down $30 for Prime Day.
More Prime Day Home Deals
Kasa Smart Plug, $20.99 (was $29.99)
Breville Barista Express, $549.95 (was $749.95)
iRobot Roomba i4 EVO, $199.99 (was $382.99)
Dyson Ball Animal 2, $399.99 (was $599.99)
Vitamix 5200 Blender, $299.95 (was $549.99)
Google Nest Smart Thermostat, $84.99 (was $129.99)
Levoit Air Purifier, $83.99 (was $104.99)
Casper Sleep Original Pillow, $59.50 (was $85)
Prime Day Fitness Deals
Bowflex SelectTech Adjustable Dumbbells w/ Stand, $486.4 (was $608.00)
Like many people, we bought some of these adjustable Bowflex SelecTech dumbbells during the pandemic and haven’t missed the gym since. They’re durable, easy to use, and let you cycle between 15 weights from five to 52.5 pounds. Right now, score them for about $120 less than retail.
More Prime Day Fitness Deals
Bowflex SelectTech Kettlebell, $126.65 (was $199)
TRX Workout System Bundle, $167.95 (was $189.48)
Peloton Original Bike, $1,145 (was $1,445)
NordicTrack Commercial Studio Cycle Bike, $1,199 (was $1,499.99)
NordicTrack T Series Treadmills, $599 (was $799)
Hypervolt 2 Pro, $259 (was $399)
Normatec 3 Legs, $699 (was $799)
Prime Day Outdoor Deals
YETI Tundra 45 Cooler, $227.50 (was $325)
Essentially the only complaint anyone has levied against YETI is that their best-selling Tundra cooler is a bit pricey. But, after a Prime Day discount of almost $100 off, the YETI Tundra is cooler than ever. This 45-liter variant holds up to 26 cans with ice and uses PermaFrost insulation to keep both cold for hours on end.
More Prime Day Outdoor Deals
LifeStraw Personal Water Filter, $17.46 (was $24.95)
Coleman Sundome 6-Person Camping Tent, $90.99 (was 129.99)
KingCamp Low Folding Beach Chairs (2), $79.99 (was $109.99)
Prime Day Gaming Deals
Xbox Series S, $199 (was $269.99)
Due to shortages during the first year or so after its release, many still don’t have Xbox’s new-gen consoles. If you’re in that boat, now is the time to pull RT: the 512GB Series S is marked down $70 on Amazon, bringing the price to just $200.
More Prime Day Gaming Deals
Elden Ring, $39.99 (was $59.95)
Acer Nitro 5 Gaming Laptop, $764.99 (was $899.99)
HTC Vive Pro 2 VR Headset, $679 (was $799)
Prime Day Grooming & Beauty Deals
Crest 3D Whitestrips, $29.99 (was $45.99)
Crest 3D Whitestrips are a great product, safely removing stains to quickly whiten teeth. But they’re normally a little pricey, which is why we’re excited to see them 35% off for Prime Day. Pick up a couple of packs to keep stashed for any teeth whitening down the road.
More Prime Day Grooming & Beauty Deals
Laneige Lip Sleeping Mask, $16.80 (was $24)
MANSCAPED Electric Groin Hair Trimmer, $62.99 (was $89.99)
Revlon Oily Skin Control Face Roller, $8.70 (was $14.49)
When is Amazon Prime Day 2023?
Amazon Prime Day 2023 kicked off on Tuesday, July 11 at 3 a.m. ET / 12 a.m. PT. The sale runs through the end of the day on Wednesday, July 12.
Most of the best Prime Day deals are live for both days, but some are only available for one of the two days. Either way, we always recommend acting fast during the sale bonanza.
Do You Need to be an Amazon Prime Member to Shop Prime Day Deals?
The short answer is yes. Although Amazon does have a Daily Deals page that offers discounts and sales to anyone shopping on the site, the best Prime Day deals are reserved exclusively for Amazon Prime members. There are a ton of other benefits to an Amazon Prime membership, which we’ve rounded up here.
If you’re not an Amazon Prime member, you can still get a 30-day free trial right now which will get you access to this year’s Prime Day deals.
How We Choose the Best Prime Day Deals
We mainly consider two things when scouring Amazon to find the best Prime Day Deals. First, the product needs to be something we would recommend even if it wasn’t discounted. That means it should come from a trustworthy brand and have good reviews — on Amazon and/or from our staff of product reviewers, if we’ve personally tested it. Second, the product’s discount should be significant, relative to its sale history (i.e. a 15% discount on the latest Apple products is noteworthy, but not on older, less popular products).