DC The Don Drops “Telfar” Video
DC The Don combines pop-punk melodies, rage-friendly sonics, and hard-nosed spitting into a blend that is uniquely his own. Sharing the latest missive from his mischievous, red-haired alter ego DONNY, DC The Don shares “Telfar…,” his new music video. Produced by DJ Kidd, whose single-note piano bass adds a menacing, trap-style edge to the apocalyptic production, “Telfar…” finds the 22-year-old rapper eschewing melody in favor of hard-nosed raps, spitting rapid-fire as he talks his smack: “I made it first boy, you motherf*ckin’ counterfeit/Watch how I flex when that f*ckin’ deposit hit/I want a lot, but I still got a lot of sh*t/Choppa gon’ sing on some f*ckin’ melodic sh*t.” In the video, directed by 713Bran, DONNY wears a sweater that bears the MOW3 logo as he stalks an abandoned train station amidst flashing lights.
Arriving in the wake of “Diamonds & Rubies,” “Telfar…” is the latest video from My Own Worst Enemy,, DC’s ambitious concept album. My Own Worst Enemy tells a loose narrative about the Rostrum Records signee’s inner conflict, which manifests as a battle between two distinct personalities: RAG3 KIDD, who represents the artist’s more wholesome and romantic side, and DONNY, a demonic, red-haired spitter who emerges on the album’s harder-edged beats. The album kicks off in DONNY mode, featuring some of DC’s hardest tracks to date, including the massive “ENEMIES,” with a beat that sounds like a malfunctioning supercomputer, and the devilish “MAKAVELI,” a fiery lyrical exercise. As the tracklist progresses, RAG3 KIDD makes his presence felt, emoting over candy-coated production on pop culture-referencing tracks like “iCarly :/,” “Scott Pilgrim,” and “Futurama 2099.”
Blending elements of rap, pop-punk, hyper pop, and more, My Own Worst Enemy both expands and refines DC’s sound, allowing the 22-year-old rapper to showcase every facet of his wide-ranging vocal ability. With production by heavy-hitters like JetsonMade, Starboy, Supa
With over 50 million streams since its release earlier this year, My Own Worst Enemy is available everywhere via Rostrum Records.