Njomza takes a trip of kinds within the new video for her single “Lonely Nights,” premiering completely on Billboard right this moment (Nov. 9).
In the visible, Njomza is seen sitting in her lounge, when abruptly the ability goes out, and the room is reworked right into a tropical, romantic vacation spot seen on her tv. Indeed, fantasy and actuality intertwine as Njomza escapes her mundane each day routine.
The video is directed by Chad Tennies, recognized for his work on music movies like Migos’ “Bad & Boujee.”
“I had a imaginative and prescient for the ‘Lonely Nights’ video and Chad helped amplify that imaginative and prescient,” Njomza tells Billboard. “I was enjoying with the idea of ‘trip’ and the way a trip may be anyplace or something. I can take trip in my thoughts all from the consolation of my sofa.”
With the discharge of “Lonely Nights" -- a single off of Njomza’s new EP Vacation, which was additionally launched right this moment -- Njomza units the tone of romanticized escapism that may be heard all through Vacation. “The video actually introduces that idea, which is a theme all through the EP,” the SinceThe80s/Motown signee says. “It’s the start of the visible story.”
The Chicago native was first found by the late Mac Miller, catching his eye together with her raspy, highly effective voice, and signed to his Remember Music label. Njomza even appeared on Miller’s 2016 album, The Divine Feminine, earlier than releasing her personal debut EP Sad for You in 2017.
Get a primary have a look at the “Lonely Nights” video beneath.